Google Search Console SEO Pitfall Guide

Your GSC Impression Data Has Been Wrong for 11 Months — Here's What to Do Now

Google confirmed that Search Console over-reported impressions from May 13, 2025 through April 2026 due to a logging error. Clicks and rankings were never affected. Here is the six-step action plan every indie developer should run this week: set annotations, switch to clicks as your primary metric, pause CTR-based title rewrites, cross-check GA4 organic sessions, recalibrate any year-over-year comparisons, and back up your raw GSC data now.